Weeknotes

The past week in the life of MEREDITH Strategy & Design

Saturday, January 30, 2010 at 4:51 pm

Week 4

DRAFT

We were interviewed as part of a global survey of people and organizations providing consulting services in that space between clients and architects and designers. In the context of other conversations we’ve had this week, I am impressed with what feels like a significant change taking place in the economy. Those who have been serving clients in cost cutting modes are losing ground. Organizations who have gone through that effectively one-time event are now wondering where next to go. Since in the old expression, there is nowhere to go but up, the agenda is changing. Those consultants who have thought about what’s next in building the new economy are now being sought out to help build value with client organizations. I do not yet see this as a turning point in the economy, but do see the increase in this activity as a precondition for change and growth.

The conversation roughly tracked the one I had with another group who are seeking ways to transform their business from one that consumed (services for fees based on the cost of capital projects) to one that itself can build value. This is not only a transformation in how they are thinking about their clients, but also a change in the core concept of their own business and, I think, part of another positive trend.